6+
Cities Targeted
Full
SEO Coverage
Ads
Campaign Proposals
The Challenge

Stuck on a template

Hickory Hill Landscaping & Land Management had been running on an outdated GoHighLevel template site that didn't reflect the quality of their work. The generic design blended in with every other landscaping company online, and there was zero local SEO strategy in place.

They needed a site that could compete in multiple cities across Northwest Georgia -- Rome, Calhoun, Cartersville, Cedartown, and beyond -- without looking like a cookie-cutter page farm.

Our Approach

Custom build, city by city

We scrapped the template entirely and designed a custom responsive site from scratch. Every page was purpose-built: service pages detailed each offering with localized content, and dedicated service area pages targeted individual cities with unique copy, structured data, and location-specific calls to action.

We also prepared Google Ads campaign proposals to complement the organic strategy, giving Hickory Hill a complete digital growth playbook.

30+ Service Area Pages

Dedicated pages for Rome, Calhoun, Cartersville, Cedartown, and surrounding cities -- each with unique content and local keywords.

Full SEO Strategy

City-level keyword targeting, meta optimization, structured data, and content strategy designed to dominate local search results.

Custom Responsive Design

No templates, no page builders. A fully custom design built to reflect the professionalism and quality of their landscaping work.

Google Ads Proposals

Campaign proposals delivered alongside the site build, creating a complete digital marketing strategy for immediate lead generation.

Results & Impact

NW Georgia covered

Hickory Hill now has a professional digital presence that matches the quality of their on-the-ground work. With 30+ pages indexed and targeting the major cities in Northwest Georgia, they've gone from invisible online to having comprehensive search coverage.

The service area pages give them a foothold in every city they operate in -- Rome, Calhoun, Cartersville, Cedartown, and more -- each ranking for localized landscaping and land management queries.

Technologies Used
HTML5 CSS3 JavaScript Responsive Design Local SEO Schema Markup Google Ads Google Analytics
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