2
Regions Covered
Full
SEO Coverage
The Challenge

Needed a comprehensive online presence

Preferred Roofing & Exteriors serves a wide geographic area spanning the Atlanta metro and Northwest Georgia, but their online presence didn't reflect the breadth of their coverage. Without dedicated location pages, they were invisible in local search results for most of the cities they served.

They needed a site that could compete across multiple markets while also handling the nuances of roofing -- insurance claims processes, gallery proof of past work, and social proof through testimonials.

Our Approach

City by city, claim by claim

We built 51 service area pages, each targeting a specific city with unique content, localized keywords, and structured data. From Marietta to Kennesaw to Rome, every page speaks directly to homeowners in that area.

Beyond location pages, we built out an insurance claims section that walks homeowners through the process of filing a claim, a gallery showcasing completed projects, and a testimonials section that builds trust before the first phone call.

51 Location Pages

Dedicated pages for every city served across Atlanta metro and NW Georgia, each with unique localized content and SEO optimization.

Insurance Claims Section

Detailed walkthrough of the insurance claims process, helping homeowners understand their coverage and how Preferred can help navigate it.

Project Gallery

Visual showcase of completed roofing and exterior projects that builds confidence and demonstrates quality craftsmanship.

Testimonials

Customer reviews and testimonials prominently featured to build trust and social proof for prospective clients.

Full Local SEO

Every page optimized with meta tags, structured data, and localized keywords to dominate search results in each service area.

Contact Integration

Prominent contact forms and click-to-call buttons on every page, making it easy for homeowners to request a quote instantly.

Results & Impact

Two regions, one dominance

Preferred Roofing & Exteriors now has a professional digital presence that covers every city they serve across both the Atlanta metro area and Northwest Georgia. With 51 dedicated location pages, they show up in local search results no matter which city a homeowner is searching from.

The insurance claims section positions them as the knowledgeable, trustworthy choice for storm damage repairs, while the gallery and testimonials convert browsers into callers.

Technologies Used
HTML5 CSS3 JavaScript Local SEO Schema Markup Responsive Design GitHub Pages Google Analytics
View More Case Studies

Ready to build?

Let's turn your concept into shipping code.