Forward your line when you are mid-color or the front desk is busy. Your agent answers from your service menu and policies, takes appointment requests with the stylist and the day the client wants, and sends each one to your team to confirm. From $297 a month.
You will talk with an AI assistant. We record and transcribe the conversation.
7 day free trial. No contract. That number is Forge's own line, answered by our AI agent.
Color request noted for the front desk to confirm
Clients book when they think of it: at night in front of the mirror, before work, on a lunch break. They want a day and a stylist. They ask what a service costs, how long it takes and what your cancellation policy is. Brides call months ahead about the whole wedding party.
An example day with the shop open from 7 AM to 6 PM. 5 example calls are marked by the hour they come in; they are listed below.
6:30 AM Client
“Can I move my Thursday appointment?”
Takes the change request for the front desk.
12:45 PM Client
“How much is a full highlight with Jess?”
Gives the price from your menu, if it is there.
7:20 PM New client
“Can I get a haircut this Saturday?”
Takes the service, stylist preference and day.
8:50 PM Client
“What is your cancellation policy?”
Explains your written policy. It makes no exceptions.
10:30 PM Bride
“I need hair for six people in June.”
Takes the date, the party size and a callback time.
Examples of the calls this trade gets, not real calls. Hours shown are an example. Lime is when Forge answers; calls in open hours reach it when you forward your line while you are busy.
We write these questions with you before your line goes live, in your words and in the order you want them asked.
| The call | What your agent asks | What you get |
|---|---|---|
| Cut or color | The service, a stylist preference, the days that work, and whether they are a new client. | An appointment request your front desk confirms. |
| Price or length of a service | Which service from your menu. | An answer from your menu. It never guesses. |
| Reschedule or cancel | The name on the appointment, which one, and the new day they want. | A change request. Your policy is explained, not waived. |
| Spa service | Which service from your menu, and the days that work. | A request for your team to confirm, with no health questions. |
| Wedding or event | The date, the number of people, the location and a callback time. | An inquiry for you, with no promised stylist or price. |
Every plan answers around the clock, records every call, and gets a script our team writes and tunes with you for the first 30 days. 7 day free trial. No contract.
$297a month
7 days free, then $297 a month. Card required. Cancel anytime.
One line covered around the clock, for shops that miss calls on the job and after hours.
We charge $297 when your 7 days end, then monthly, unless you cancel.
$497a month
7 days free, then $497 a month. Card required. Cancel anytime.
Twice the minutes, for shops with a steady stream of calls.
We charge $497 when your 7 days end, then monthly, unless you cancel.
$897a month
7 days free, then $897 a month. Card required. Cancel anytime.
For busy lines that run on the phone all day.
We charge $897 when your 7 days end, then monthly, unless you cancel.
Every plan includes: answers 24/7, including nights, weekends and holidays; a voice you choose from a large library of natural voices; every call recorded; a script our team writes with you and tunes for your first 30 days; appointment requests your team confirms.
Each call counts as at least 1 minute. We round each call up to the next full minute. No per-caller or per-transfer fees. You pay your plan price plus any minutes past your plan.
It cannot, because it does not book. It takes the request with the stylist and the days the client wants, and your front desk confirms the time on your calendar.
Yes. It explains your written policy in your words and takes the client's change request. It never waives a fee, takes a payment or tells a client a change is confirmed.
It can describe services from your menu. It does not ask about skin, hair or health conditions to recommend a treatment. A client with those questions can leave a callback request for your team.
Your agent takes the caller's name, number and what they need, notes an appointment request for your team to confirm, and sends you the call with a recording.